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  • yo͞o SHo͝od nō
  • Nov 2, 2021
  • 1 min read

A SOCIAL MEDIA BOSS ON THE RISE






the cred.

Starring: Lauren Kettering, @LaurenKettering

Photographer: Steven Simone, @StevenSimione

Makeup: Jill Powell, @JillPowellGlam

Creative Director & Stylist: Brandon M Garr, @BrandonMGarr

Fashion Stylist: Taylor Orear, @TaylorOrear

Hair: Brandon Thompson, @b_yourstylist

Image Editor: Daniele Iachella, @Daniele.Iachella

Production: crowdMGMT, @crowdMGMT


Q: What is your favorite TikTok trend right now?

“ Bring it back remix.” - Lauren Kettering

from the creative team:


“We wanted to show Lauren in a new light that highlights her natural beauty So, we put her in classic pieces for strong statements that bring out her inner boss energy.”

- TAYLOR OREAR

(fashion stylist)


"To highlight Lauren’s effortless beauty we opted for fluffy brushed up brows, natural skin and a smoky diffused liner. Key products used: Anastasia Brow Freeze, Charlotte Tilbury Iconic Nude Lipliner and Penelope Pink lipstick and Armani Luminous Silk Foundation. "

-JILL POWELL

(makup artist)


“This collection of photos of Lauren was about conveying her in a sophisticated and elevated way. I wanted these images to feel like her, but focus on the boss side of her.”

-BRANDON M GARR

(creative director & stylist)

  • yo͞o SHo͝od nō
  • Nov 1, 2021
  • 1 min read

EFFORTLESS IS A TOTAL VIBE





the cred.

Starring: Lauren Kettering, @LaurenKettering

Photographer: Steven Simone, @StevenSimione

Makeup: Jill Powell, @JillPowellGlam

Creative Director & Stylist: Brandon M Garr, @BrandonMGarr

Fashion Stylist: Taylor Orear, @TaylorOrear

Hair: Brandon Thompson, @b_yourstylist

Image Editor: Daniele Iachella, @Daniele.Iachella

Production: crowdMGMT, @crowdMGMT


Q: What are the top 5most recently played songs in your phone right now?

“ pocket rocket, more than a woman, dreams , fairytale & fantasies, don’t, and don’t tell nobody.” - Lauren Kettering


from the creative team:


The first photographer I worked for was Fadil Berisha. I had never taken a photography course before that. I learned a lot from him, especially how to work with and direct female models which has helped me so much in my career.

-STEVEN SIMIONE

(PHOTOGRAPHER)


When I first saw Lauren and the moodboard, I immediately thought 90’s! Those eyes with rich brunette hair are gorgeous! I wanted something with volume but effortlessly DONE.

-BRANDON THOMPSON

(HAIR STYLIST)


With Lauren, I wanted her images to feel timeless. The girl next door if you will. Sometimes it’s more about simplicity. Being effortless is chic. Being relatable is aspirational. That’s what I find stylish and sexy.

-BRANDON M GARR

(CREATIVE DIRECTOR & STYLIST)

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I S S U E S

© 2024 yo͞o SHo͝od nō

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